News Corner
World’s Largest Shoe Buying Group Chooses ONISON Marketing Technology
Vancouver, BC – February 24, 2004
ONISON Corporation today announced that it has been chosen by ANWR Schuh - the world’s largest group of independent shoe retailers - to provide its advanced web-based marketing technology to more than 2000 associated members. “ANWR is a great example of how technology can dramatically enhance the way we do business,??? says Mark Taylor, Director of Sales and Marketing for ONISON. “The integration of ONISON’s advanced digital asset management system enables ANWR to deliver customer profile driven marketing initiatives.???
ANWR is using ONISON’s hosted Digital Asset Management system and Web Top Publishing application to produce independent retailer focused marketing campaigns. Advertising brochures and catalogues are automatically populated with images, pricing and descriptions based upon individual retailer’s buying habits and inventories. Retailers also have the ability to modify content and images based upon their privileges and access rights. “This is the ultimate in customer focused marketing,??? declared Mr. Taylor. “We are extremely pleased to offer this level of flexible marketing capability to our global customers.???
About ANWR Schuh
ANWR is an international retail association that represents the world’s largest group of independent shoe retailers. ANWR is a full service organization with more than 2,000 associated members with more than 4,200 retail outlets and a market share of almost 25% in Germany. ANWR’s services include purchasing and logistics, OEM programs and marketing support. In addition ANWR members are supported with joint initiatives that take advantage of economies of scale, consulting services, education and training.
ONISON Corporation and Seven Group Form Strategic Alliance
Vancouver, BC - January 28, 2004
ONISON Corporation, a Vancouver-based application service provider of digital asset management systems, is pleased to announce that the company has formed a strategic alliance with B.C. based Seven Group Inc., Western Canada’s only vendor-neutral “Data Management Specialist???. “Strategically, this is an ideal partnership,??? says Mark Taylor, Director of Sales and Marketing for ONISON. “Information is an organization’s most valuable asset, and digital files such as documents, photographs, images and presentations are the foundation of this knowledge. Helping clients manage this data is core to the Seven Group business.???
“ONISON’s revolutionary technology further enhances our strength in the marketplace as the experts in data management,??? declared Anthony Brown, Managing Director at Seven Group. “We strive to give our customers the most complete and advanced solutions in the world and adding ONISON’s powerful applications give our customers increased efficiency and cost savings.???
The agreement provides Seven Group with the right to resell ONISON’s application services and provides ONISON with a strong partner who has a proven track record of delivering best of breed data management solutions to businesses and government in the Western Canadian market.
About Seven Group
Seven Group Data Management Company Inc. (DBA Seven Group Inc) incorporated in 2001 in British Columbia by founders Anthony Brown and Paul Mari. Seven Group recognized the market need for data and storage management and have become one of a small handful of dedicated full service specialists in North America. Seven Group prides itself on its objective “Vendor Neutral??? approach to resolving Data Management issues, and maintains certifications with the worlds leading manufacturers of Data Management Solutions. Seven Group’s offerings include: audit, needs assessments, architecture design, project planning, logistics, pre-staging (Storage Lab), integration and deployment, knowledge transfer and documentation, training and support; and if required, full administration and managed services. Seven Group is headquartered in Burnaby with branch offices in Calgary and Victoria. More information is available at: www.sevengroup.ca
ONISON Chosen by World’s Second Largest Sporting Goods Buying Group
Vancouver, BC - January 14, 2004
ONISON Corporation today announced that it has been chosen by Sport 2000 - the world’s second largest sporting goods buying group - to provide Web-Top Publishing through the use of its Internet-based digital asset management applications.
“The use of ONISON’s hosted application services provides the thousands of Sport 2000 retailers with incredible efficiencies and cost savings,??? says Mark Taylor, Director of Sales and Marketing for ONISON. “Sport 2000 will now be able to provide individual retailers with the ability to quickly and easily modify the content and images within print ads, inserts and catalogues - all through a browser, without any software download. This marks a revolutionary development in the use of technology for large-scale retail marketing campaigns.???
ONISON’s advanced hosted software application services provide global corporations such as Sport 2000 with the ability to manage and control the use of digital assets such as photos, images, logos and files for cross media use in print and Internet communications. These applications are entirely web-based, simple to use and provide clients with controlled flexibility of their marketing and communications initiatives.
Sport 2000’s retail members will have browser access to corporate-designed print and Internet templates where they can insert market-specific products, descriptions and pricing, targeted to their regional customer base. Through their own browser, retailers then publish their customized materials for print and Internet distribution.
About Sport 2000
Sport 2000 is one of the worlds most successful purchasing and marketing organizations for sporting goods. Its dealer network spans thousands of members throughout Europe. Sport 2000 provides active services which help their members to be highly effective and which give them a competitive edge in the industry.
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